Musings

September 5, 2026

Why some premium brands look cheaper online than they should

When you’re building a premium spirit or alcohol brand, there is a lot of time and money spent getting the branding, packaging, photography and everything else right. You want the product to look the part and you want people to see the quality in what you’re selling. But more times than not that same level …

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September 1, 2026

Website Builders aren’t bad. They’re just not for everything.

Squarespace is a great tool for certain people starting out who need a website, such as someone looking for a portfolio website to showcase artwork, designs and things like that. For people in positions like that, the thing that makes Squarespace ideal is its simplicity. Its blog editor layouts are perfect for portfolios and perfect …

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